Campaign Planning in Advertising

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Back to the course MAC332: Advertising Copy and Layout

Lessons

Advertising: meaning and Definitions 05:51

Functions and Classification of Advertising 05:13

Process of Advertising 06:00

Research in Advertising 05:37

Steps in Conducting Research 04:48

Preparing and Producing Advertising 04:04

Before Displaying a copy 05:04

The Concept of Advertising layout 04:38

Preparing and Producing advertising copy 05:18

Campaign Planning in Advertising 04:54