Introduction to marketing1

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Back to the course MKT826: Introduction to marketing

Lessons

Marketing Research and its Application 12:08

Marketing Research and its Application II 08:59

Determinant of Consumer Behavior 11:10

Models of Consumer Behavior 11:41

Product Decisions Planning & Development 10:16

Product Lifecycle & New Product Development 09:39

Branding & Packaging Decisions 13:09

Pricing policies and Practices 10:20

Marketing Communications 11:52

Sales Forecasting 09:40